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When is a Deadline a Deadline?

Nonprofit project and volunteer team registration for the September 21st United Way Laurence E. Richardson Day of Caring opened on June 1st and a month before that for schools.

Since the first of June, we have had news stories and interviews on TV and radio and have run public services announcements on all three Charlottesville Newsplex stations and on nearly every radio station in Charlottesville encouraging nonprofits to register their projects and for volunteer teams to sign up. Several Constant Contact emails have been sent to everyone who has participated in the past.

Our intern called all the agencies who had not submitted projects a week before the deadline. CVille Calendar sent out a blast to their 7,000 subscribers. SuzySaidCville has posted about project registrations. Announcements have been made at meetings of local nonprofits and on the Chamber of Commerce weekly e-newsletter. And of course, we have done several blog posts about the Day of Caring, as well as had a prominent widget on our United Way home page and on the sidebar of this blog.

Volunteer Center director Jessica Snyder released the project list to all registered teams on Monday, and will be releasing the list of lottery numbers by which teams get to choose their projects next week.

And still…

Her phone is ringing and emails are pouring in from Proscrastinating Pollies (and Pauls) -  nonprofits who had not registered projects by the July 29 deadline and folks wanting to register their volunteer teams. One nonprofit even got phone calls from past volunteers who did not see the organization listed on the released project list asking why they did not have a project listed. What a missed opportunity for that nonprofit!

 The Proscrastinating Pollies say they had not heard anything about it… TV, print, radio, email, phone calls, Twitter, Facebook, website and postings on this blog since the beginning of June – are we missing something?

 

Posted by Kim Connolly

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