I know the Charlottesville Newsplex is excited to participate again in The United Way Day of Caring this year! Coming to the Newsplex from a nonprofit background, I think it is such an amazing chance for agencies to showcase their organization and based on that one day of episodic volunteerism, (The Junior League of Charlottesville refers to projects like these as PIADs or Projects in a Day) lots of great things can occur.
One of our projects last year was bowling with The Arc of the Piedmont, I saw someone so moved by the project and the organization (and the people it helped) that she handed one of the employees a cash donation before she left that day! Something about bowling and making friends with this group of people, seeing the tools used by the people in wheel chairs to bowl or how happy some of the people were just to have someone to talk to was amazingly moving. The employees of the Arc were so kind and wonderful to their Adult Day Activity participants and it was such a unique chance to spend time with them. I understand why that lady felt the urge to help! Without being a participant in Day of Caring, our team of volunteers and the group from the other business at that project would never have had that experience. On another note, a friend of mine is a regular volunteer with the Boys & Girls Club and she learned about them through the Day of Caring. I hope as many agencies as possible work with Shaele to come up with projects. The opportunity for September 23 and beyond seems too good to miss!
Posted by Ali Rothschild, Nonprofit Marketing Partner at the Charlottesville Newsplex
With more than 3,000 volunteers expected to register this year, please consider all nonprofit agencies and schools (including child care centers) where you work, volunteer or support and encourage them to register projects. A Project Development Toolkit is available to help organizations identify needed projects, and United Way staff is eager to help, as well. Please visit our website or contact Shaele Wood for more information (434-972-1705).
We extend a big thank you to for their sponsorship of the Day of Caring. Keep an eye out for a series of television PSA's dedicated to project development, promotion and recognition.
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